How Can My Brand Work With Bloggers?
Q: “We are a medium-sized brand looking to launch an effective blogger campaign. How can we make sure our blog partnerships will be successful?” A: We get this question a lot. Although bloggers...
View ArticleWhat Are Some of Your Favorite Holiday Commercials?
Q: “I know it’s early in the season, but what are some of your favorite holiday commercials?” A: Maybe it’s because we have our eyes firmly planted on next week’s long Thanksgiving holiday break, but...
View ArticleReader Q&A: The Beauty of a Blog Outline
Q: I want to start a blog for my company, but I don’t even know where to begin. How can I keep my blog relevant and updated without taking time away from running my business? A: We are so glad you...
View ArticleReader Q&A: “L” is for Looking Beyond the Romance
Q: It’s February and ‘love’ is definitely in the air. Unfortunately, I am not a business that does well with a Valentine theme–I don’t sell chocolates, jewelry or other romantic baubles. Is there a...
View ArticleReader Q&A: Top 5 Marketing To Women/Mom Books
Q: I am currently working on adding some new titles to my office bookcase. Can you give me 5 marketing to women/mom books that I should most definitely have on my shelves? A: LOVE this question, but...
View ArticleQ&A: Should My Company Have a Pinterest Page?
Q: I already have a Facebook page, Twitter account and LinkedIn company page for my business. Do I need to add Pinterest to the mix? A: If women and moms are your target, Pinterest might be a great...
View ArticleQ&A: What Do I Look for When Hiring An Outside Social Media Manager?
Q: My business has grown quite a bit over the past several years and I am no longer able to manage our social media networks on my own. What things do I need to consider when hiring an outside source...
View ArticleQ&A: I just need a quick jump-start with my social media. What do I need to...
Q: I am a small start-up that understands I need to be more connected in the social media space, but time and money are both tight. What do I need to do on my own to get myself up and running? A: It...
View ArticleQ&A: How Do I Become Known As An Expert In My Field?
Q: I have watched my competitors appear on local TV shows or interviewed for articles. How does that happen– how do you become known as an expert in your industry? A: Smart move–becoming known as an...
View ArticleClik here to view.
Q&A: Why Is My Brand Having Such A Hard Time Connecting With Moms?
Q: Moms are major part of our company’s overall plan for growth. However, we just can’t seem to effectively engage Mom with our brand. What are we doing wrong? A: It is often frustrating to find...
View Article
